Productsup Connect
Overview of the Productsup Connect suite of tools for importing, enriching, and exporting data.
Productsup Connect is our suite of tools for importing, enriching, and exporting data from the Productsup platform. Whether pulling product data from systems, enhancing it with external services, or pushing it to channels and APIs — these tools let you build integrations that fit your needs.
Connectors and integrations can be built by Productsup, system integrators, or clients with development resources. Some tools (like Stream API) require client development work; others can be fully implemented by Productsup or partners on your behalf.
This page outlines each tool, when to use it, and links to further documentation.
Tools by Use Case
Import
Pull or push data into Productsup from external sources using Import Connectors, Stream API, or Webhook API.
Export
Push or expose data from Productsup to external destinations using Export Connectors, ETM API, or Export API.
Data Enrichment
Enrich and transform data within Productsup using Data Service Connectors.
Tool Comparison
| Tool | Direction | Delta Support | Client Dev Required? | Format Flexibility | Best For |
|---|---|---|---|---|---|
| Import Connector | Pull (scheduled) | No | Optional | Flexible | APIs/files when you don't need deltas |
| Stream API | Push | Yes | Yes | Rigid (NDJSON/JSON) | Real-time updates at scale |
| Webhook API | Push (event-driven) | Yes | Optional | Flexible | Webhook/callback integrations |
| Data Service Connector | Internal | N/A | Optional | Custom logic | Enriching/transforming data |
| Export Connector | Export (push) | Yes (optional) | Optional | Flexible | Custom API delivery, custom file formats |
| ETM API (coming soon) | N/A | N/A | Optional | Structured | Managing export schemas programmatically |
| Export API | Export (pull) | N/A | Optional | Structured | Exposing data via REST for third parties |
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